Perhaps the only busier time of year than the holiday shopping season is the post-holiday gift-returning season. Small business retailers must be prepared.
First, there may be feelings of rejection when customers try to return their purchases. But it’s probably not about you or the quality of your goods. Instead, it’s usually a combination of the holiday shopping frenzy and deep discounts that lead many shoppers to buy stuff they don’t need, don’t want, and don’t have room for.
Here are five tips to avoid chaos during the post-holiday gift return period:
Bottom line: Holiday gift returns will happen, so don’t take it personally. Enforce your return policy fairly, and just consider the returns as just a part of doing business.
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Related Resources:
- Gift Returns: How to Handle Post-Holiday Crush (FindLaw’s Free Enterprise)
- Legal to Ban Children from Your Business? (FindLaw’s Free Enterprise)
- Three Legal Must Haves for Your Business Website (FindLaw’s Free Enterprise)
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