With so many businesses to choose from, many consumers want to spend their money at a business that is socially responsible.

But while your business may behave in the most socially responsible manner, how do you get the word out to potential customers?

Consumers often can’t simply look at a product or a business and tell that it is socially responsible, as a Forbes contributor points out. So business owners have to be proactive in marketing themselves as socially or environmentally friendly, while making sure those marketing efforts are legal.

Here are five potential ways you can do this:

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Related Resources:

  • 5 Reasons Your Business Should Be Socially Responsible (Moving Forward)
  • Nordstrom ‘TweetUp’ Racks Up FTC Warning (FindLaw’s Free Enterprise)
  • Will a $5 ‘Just Looking’ Fee Stop ‘Showrooming’? (FindLaw’s Free Enterprise)
  • Keeping Charitable Gifts Local Really Hits Home (FindLaw’s Free Enterprise)

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