How To Legally Engage In Nerd Marketing
If any small businesses have noticed the meteoric rise in “nerd culture” – from trivia nights to blockbuster comic book movies to the ever-expanding Comic Con that just completed in San Diego – they’ve probably been wondering how to capitalize on this burgeoning market. Nerd marketing is a thing these days, with companies large and small trying to cash in. So how can your small business appeal to the “nerd” demographic, and do so legally?...